What Does Growth-Driven Design Look Like in 2020 and Beyond?

As a business owner or marketing professional, you've likely slogged through a difficult website...

HOW DIGIKAT MARKETING ASSISTED BUSINESSES DURING HARD TIMES (COVID 🦠)

It was March 11, 2020, when COVID-19 global pandemic sent the world into something of a panic.

...

What is the buyer's persona and the buyer's journey?

According to HubSpot, a Buyer’s Persona is a semi-fictional representation of your ideal...

How to improve the CTR of your CTA buttons

Pretty much every website has calls-to-action on their website. 

However, only 47% of websites...

What is A/B testing?

For marketers, data has become increasingly important. Gone are the days where guesswork was...

What is Product Marketing?

There are many different times of marketing. Content marketing is marketing using content such...

Should you write your own blogs, or hire an agency?

Writing a blog post is a time-consuming task. You don’t just write the blog, you have to...

How to use humour in your content

Many brands are now trying to use humour in their content to attract more readers and/or...

How to make unengaging content engaging

There have been many times where we had to look at the content for an industry that would be...